Naf
Naf and VCSTIMELESS have
worked in partnership for more than a decade. Naf
Naf's goal has always
been to expand the global vision of its stores and wholesale activity.
This has already resulted in higher turnover and
margin as well as reduced
stockholding. Naf Naf will now
equip all its stores with the new version of VCSTIMELESS' point
of sale solution, Colombus
Retail, part of VCSTIMELESS' integrated retail
software suite, incorporating
store management, point
of sale and customer loyalty in
order to benefit from an increase in real-time
information from the point of sale to head
office.
Already installed in more 22 stores in 2002, Colombus
Retail was rolled out to the Group's
154 other stores in 2003.
Naf Naf Group's objective for 2003 was to conduct
50% of its business abroad, to increase the average
turnover of each shop from €5,000 to €6,000
per square metre and to increase the number of
affiliated stores across the world.
According to
Franck Dubois, Naf Naf IT Director, "The
partnership our two companies have established
has been key to success. The VCSTIMELESS business
applications are vital components in building a
powerful, coherent and versatile IT structure able
to evolve and adapt to changing environments. We
rely on the robustness of the VCSTIMELESS retail
portfolio to accompany us in our international
development."
He continues, "One of the
key advantages of the VCSTIMELESS solution is without
a doubt
the fact that it offers a fully integrated portfolio
of business applications. From a single solution,
it is possible to manage purchasing, sales, stock,
replenishment etc.
For more than 10 year’s VCSTIMELESS, integrated
software solutions and professional
services provider
for the speciality retail sector, has supported
Naf Naf in its development from an SME to a national
and then international organisation. A truly horizontal
solution, the Colombus
retail suite is the heart
of Naf Naf's IT system allowing the retailer to
centralise all information relating to buying,
trade sales, retail sales and to optimise the exchange
of information from the Head Office to the store
and vice versa. It also allows control over the
flow of goods between the Head Office, the store
and the warehouse. The overall objective is to
increase efficiency, reactivity and improve decision-making
at every stage of the retail cycle.
" The partnership our
two companies have established has been key to
success. The VCSTIMELESS business
applications are vital components in building a
powerful, coherent and versatile IT structure able
to evolve and adapt to changing environments. We
rely on the robustness of the VCSTIMELESS retail
portfolio to accompany us in our international
development."
Franck Dubois, Naf Naf IT Director
About Naf Naf
Founded 30 years ago, Naf Naf is now one of France's
major clothing retailers. The Group's activities
can de divided into three different areas: wholesale
- which accounts for 53% of the Group's turnover
(European subsidiary companies, importing agents,
multi-brand stores, concessions, affiliated stores
in France and abroad), retail 47% (148 stores in
France, 18 abroad) and brand management (licences,
products & countries). Known for its new concepts
and new lines, the Naf Naf Group, with its three
leading brands, Naf Naf, Chevignon and Nc
Kids,
boasts a sales turnover of more than €240
million, 35% of which is generated in 50 countries.
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